How to write a cover letter: a structure that works (with example)
A clear four-paragraph structure, the phrases to avoid and a complete cover letter example you can adapt to any job.
A cover letter is not always read, but when it is, it can tip an application in your favor. Its job is simple: explain in a few lines why you, why this job and why this company. Here is a clear structure, the mistakes to avoid and a complete example.
A four-part structure
The most effective method fits in four short paragraphs:
- The hook: the position you are applying for and what draws you to the company. One specific sentence beats a generic opening.
- Them (the company): show that you understand its needs, projects and challenges. This is where your research shows.
- You (your value): two or three concrete achievements directly related to the job. Facts and results, not a list of qualities.
- Together (next steps): what you would bring to the team, then a request for an interview and your sign-off.
Formatting essentials
- Your contact details at the top, then the recipient’s if you know them.
- The date.
- A clear subject line: “Application for the Communications Officer position (ref. 2026-114)”.
- A greeting: “Dear Hiring Manager,” or, if you know the name, “Dear Ms. Smith,”.
- A simple closing such as “Sincerely,” followed by your name.
The most common mistakes
- Repeating your resume: the letter should say what the resume does not (your motivation, the link between your background and the job).
- One letter sent to ten companies: recruiters spot a generic text instantly.
- Only talking about yourself: “I want to grow”, “I am looking for a stable job”… Talk about what you bring instead.
- Empty buzzwords: “dynamic and motivated”, “excellent people skills”. Replace them with an example.
- Typos: read it out loud, or ask someone to proofread it.
Cover letter example
Re: Application for the Digital Project Manager position
Dear Hiring Manager,
Your customer portal redesign, announced in September, is exactly the kind of work I have been doing for four years: making online services simpler for the people who use them. That is why I am applying for the Digital Project Manager position.
Your offer stresses coordinating cross-functional teams and meeting launch deadlines. At Horizon Agency, I managed twelve web projects a year with teams of eight developers, designers and writers.
I introduced tracking metrics shared with clients, which raised their satisfaction by 25%, and led the team’s move to Scrum. This experience would let me contribute to your redesign from day one.
I would welcome the opportunity to tell you more about how I work in an interview. Thank you for your time and consideration.
Sincerely,
Save time without losing sincerity
With CVticket, you can create a cover letter from your resume: paste the job offer, and the letter is written with AI from your real experience, inventing nothing. It uses the same template and colors as your resume; all that is left is to review and personalize it.
To make your resume as strong as your letter, read our guide to ATS-friendly resumes.